The Finnish telecom company that needs little introduction is constantly recorded as being one of the most-admired companies, both in terms of innovation and company performance. Further still, it is known worldwide as one of the best employers.  Many commentators put this down as the reason why Nokia continues to supply outstanding and lasting products. Over the past few years, challenges within the industry from computer developers keen to move into new territory have aided Nokia’s progress many say, somewhat startling the firm into pursuing new strategies, such as its advances in Smartphone technology.