A brand that requires little by means of an introduction. With one of the best records for sustainability in recent years, Coca Cola stands head and shoulders above its competitors. Since 2007, the famous glass bottle has been modified in order to reduce waste by around twenty percent, according to the company. Constantly endeavouring to capture more of the market, the people at Coca Cola have amassed a vast array of soft drinks and other products to affirm themselves as the world’s favourite trademark. Globally, the firm’s profits continue to soar, as does the popularity of the company’s flagship product.