McKinstry’s CV speaks for itself: CEO and Chairman of the executive board of Wolters Kluwer; member of the board of directors at Ericsson; member of the American Chamber of Commerce, Netherlands; member of the Advisory Council of the Amsterdam Institute of Finance; the list goes on. Aside from what it says on paper, McKinstry’s success has been put down to her in-depth knowledge of the industry, and her ability to control and distribute assets at the right time. A shrewd business mind, she is not afraid to make big decisions at a time when many media associations have lacked focus.